'Sharknado 3' ratings sink
Sharknado may have jumped the shark and belly-flopped but there's still going to be another one.
Sharknado 3: Oh, Hell No! averaged 2.8 million viewers Wednesday, down from 3.9 million for last year's second installment. But as fans might have guessed from the cliffhanger ending, there's going to be a Sharknado 4.
Viewers were asked to vote on the fate of the Tara Reid character: "Does April live or die? Cast your vote for Sharknado 4," squeals the headline over a picture of a screaming Reid covered in blood and gore.
"Sharknado 3 may have devoured half of America’s celebrities, but there are still hungry fans and sharks to feed, so the adventure continues — not in a galaxy far, far away, but on your television sets next July,” promised Chris Regina, a senior programming executive at Syfy, in a statement.
The third installment did not fare well in some reviews.
"Sharknado 3" has definitely jumped the shark," sniffed the Associated Press's TV critic, Frazier Moore. "Beware: Seek guilty pleasure elsewhere."
Still, it was a hit in social media, drawing 360,000 event-related tweets seen by a unique audience of 4.5 million, according to Nielsen, though that also marked a steep decline from last year's 581,000 tweets for Sharknado 2: The Second One., The first movie, which averaged just 1.4 million viewers in 2013 but climbed in reruns, claimed 318,000.
Paste BN live-tweeted the insanity Wednesday night and had a mixed reaction. The words "completely and intentionally awful" were mentioned but there were some positive things, too.
But otherwise, it was a slog to sit through.
Another Paste BN review said Sharknado 3 was filled with death, weapons, wacky landings and surreal moments, such as when lead character Fin "from inside of a shark, parachutes from space and then saws himself out of the scorched fish." Wouldn't want to miss that.