Free ice cream! Scoop up a sweet freebie for Ben & Jerry’s Free Cone Day April 10

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You’ll want to scoop up this sweet, chilly freebie Tuesday.

Ben & Jerry’s 40th Free Cone Day and participating Scoop Shops around the world will give away free ice cream cups and cones from noon to 8 p.m. April 10.

The company’s co-founders Ben Cohen and Jerry Greenfield started the annual tradition in 1979 to thank their local Vermont community for supporting the ice cream shop in its first year.

"We believe in having fun, and in thanking our fans with free ice cream as each year goes by," said company CEO Jostein Solheim in a statement.

Expect long lines and big crowds Tuesday as the company plans to serve more than a million free scoops.

Although freebie giveaways are usually limited to one per person, the Ben & Jerry's event encourages multiple trips. "Your appetite is the only limit to the number of times you can get back in line," the release notes.

To help you decide on a flavor for Tuesday — all varieties are up for grabs including fan favorites Cherry Garcia, Chunky Monkey and Phish Food — take an 11-question quiz on the Ben & Jerry’s website.

How to get free ice cream at Ben & Jerry's on Tuesday

The annual Free Cone Day promotion is back, and it's not just available at ice cream shops.

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Free Cone Day has become a charity event. Scoop Shops often collect donations for local non-profits, company spokeswoman Laura Peterson said.

For the second year, moviegoers who visit participating Showcase Cinemas Tuesday can celebrate Free Cone Day at 18 select theaters in Massachusetts, New Jersey and New York, according to the theaters’ website, which lists the locations.

It won't be the last day for free ice cream. Mark your calendar for May 8 when Häagen-Dazs holds its Free Cone Day.

Ben & Jerry's Free Cone Day

Find participating locations, hours and learn more about Free Cone Day at www.benjerry.com.

Kelly Tyko is a consumer columnist and retail reporter for Treasure Coast Newspapers and TCPalm.com, part of the Paste BN NETWORK. Read her Bargainista tips at TCPalm.com/Bargainista and follow her on Twitter @KellyTyko. Sign up for her weekly newsletter at www.tcpalm.com/featured-newsletter/bargainistabest.