Trade in your used denim at Target and save 20% on new jeans

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With summer winding down, fall fashion is already heavy on our minds. From bleached to dark wash denim, the right pair of jeans offer a timeless look that will help make your fall fits pop. If you're not impressed with your current denim situation, don't worry—you can clear out the old and save big on the new thanks to Target's Denim Take Back event happening this week only. Recycle your old jeans (any condition is fair game!) at Target and get a 20% coupon code to use on trendy new denim looks through Saturday, August 10. Keep scrolling for the inside scoop and a look at some of the best denim deals available now at Target.

Save 20% at Target's Denim Take Back event

Save 20% on Target denim when you recycle your old threads

What is the Target Denim Take Back event?

Target's first-ever Denim Take Back event lets customers recycle old jeans and denim in exchange for a 20% Target Circle promo code that can be used on any Target denim products. The event lets you trade in used or outgrown denim of any brand or size (in any condition), making it a great option for families with growing kiddos or folks wanting to upgrade their jeans and denim just in time for fall.

How does the Target Denim Take Back event work?

All this week you can bring up to five old denim items to your local Target store and drop them in the marked boxes. After dropping off your used denim, scan the QR code on the box and you'll receive a 20% off promo code via Target Circle that can be redeemed on any Target denim apparel, including Target-owned and national brands—like Levi's, Universal Thread, Wild Fable and more. You'll have until Saturday, August 10 to drop off your used denim and use your 20% off promo code on new jeans, jackets and other denim must-haves.

What is Target Circle?

There is one catch to the Take Back Denim event—you need to be a Target Circle member to get the 20% off coupon code. Luckily signing up for Target Circle is easy and—most importantly—completely free!

Target Circle is Target's loyalty program that unlocks exclusive savings and rewards on purchases after signing up. You can join right now to start getting 1% back in Target Circle earnings on eligible purchases—those rewards can then be used to pay for future Target orders both online and in-store. In addition to the free-to-join standard membership, there are also two paid tiers: Target Circle Card and Target Circle 360. With Target Circle Card you'll get 5% off purchases every day and free two-day shipping on plenty of items. Meanwhile, Target Circle 360 lets shoppers get unlimited free same-day delivery on orders over $35 on top of the free two-day shipping.

Learn more: Unlock special savings with a Target Circle membership

Is Target Circle free?

Yes! The standard Target Circle membership is completely free to join.

How does Target Circle work?

Target Circle lets you earn rewards every time you make an eligible purchase. You start by entering your phone number on the keypad at a Target checkout or self-checkout screen, then you scan your Target Circle barcode via the Target app. You have to enter the receipt numbers from eligible in-store purchases within seven days to earn those earnings rewards for future purchases. If you have a Target Circle Card, include that when you pay to get 5% off your total purchase.

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Prices were accurate at the time this article was published but may change over time.