Your weekend must reads📰
Devastating storms in California. The NFL's coaching carousel. The power of social media influencers.
Good morning, friends! I'm John Riley, and these were some of the most-read stories this week in Paste BN. And there are plenty more were those came from, so let's get started!
💰But first: Are you from Maine? Maybe you won last night's staggering estimated $1.35 billion Mega Millions jackpot? If so, congratulations!✨ (Can I be your best friend?) But before you buy a yacht or two, remember: Taxes will take a big bite of your prize.🧾
On to the news:
⛈️California in crisis: A wave of ferocious storms have rolled across California in the last two weeks, fueled in part by climate change, experts say. Paste BN produced a sleek series of graphics explaining the wild weather and the extreme damage it has caused.
- Before and after: Dramatic images capture the storms' devastation
- 'Rivers in the sky': What exactly is an atmospheric river?
- Back-to-back storms batter California: How the coastal state has been drenched
- Anatomy of a landslide: Storms bring misery, destruction across the state
🏈Often interviewed, never hired: This year's NFL coaching carousel is now in full swing. But when it comes to minority candidates, interview opportunities were often given to familiar faces who interviewed over and over and, in a majority of cases, were not hired, a Paste BN analysis found.
- 'Didn't look the part': Reasons why Black coaches don't get top NFL coaching jobs
- Eric Bieniemy: When will the Chiefs' offensive coordinator get his chance?
- In-depth reporting: Read more of Paste BN's NFL Coaches Project
🤳Influencer industry is at a crossroads: The concept of "influencer" has evolved past the stereotype of a vapid 20-something making a duck kissing face. It has become a global industry with the power to dictate what followers pay attention to and value. But while more people than ever are trying to get in on the influence boom, viewers are craving authenticity and expecting more from the creators they follow.
- Power of pets: Why we love these furry influencers
- Beauty takes brains: Relatability, transparency drive beauty influencers' success
- The midsize wave: Fashion influencers are changing how we see size and style
- One more: The winners of Paste BN's American Influencer Awards include Koya Webb, Brad Mondo, Leslie Quezada
There are more great reads below.👇 Thank you for reading. See you next week!