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Give your digital footprint an upgrade in 2025: Learn more about how Squarespace works


We broke down everything you need to know about Squarespace.

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If you are looking to build a new website for a thriving business, update your resume with new skills in 2025 or simply want to try out a new hobby, Squarespace is worth a look. As one of the premier website builders designed for business sites and online stores, Squarespace offers user-friendly services aimed at helping individuals achieve their digital goals with ease. With endless customization options, various plans and enhanced online visibility tools for businesses, Squarespace can make it fun and easy to give your online presence a major upgrade. Currently, you can use our exclusive coupon code USATODAY10 at checkout to save 10% on any new Squarespace subscription. We broke down everything you need to know about Squarespace, including top features, how much it costs and tips for using Squarespace.

Squarespace

Pro-tip: Squarespace is a great last-minute, no-ship gift idea! Shop more gifts here.

How does Squarespace work?

Squarespace is a powerful platform designed to streamline the website creation process. Building a website with Squarespace is a straightforward and user-friendly process, making it an ideal choice for both beginners and experienced web developers. It has an intuitive, drag-and-drop interface that makes it easy for users of all technical levels to create professional-looking websites. Below, find an easy step-by-step guide:

1. Sign Up and Choose a Template 

The first step is to sign up for an account on Squarespace. Once you’ve created your account, you will be prompted to choose a template. Squarespace offers a number of professionally designed templates that cater to different types of websites, whether it's for a business, portfolio, blog, or online store. Select a template that best matches your vision for your website. 

2: Customize Your Template 

After choosing a template, you can customize it to suit your needs. You can modify the layout, add text, images, and videos, and adjust the colors and fonts to align with your brand identity. Additionally, Squarespace provides a Style Editor that offers more advanced customization options for users who want to get into the fine details. 

3: Add Pages and Content 

Next, you’ll add the necessary pages and content to your site. Common pages include the Home page, About page, Services or Products page, and Contact Us page. You can create custom pages based on your specific needs. Populate these pages with high-quality content that engages your visitors and provides them with the information they’re looking for. 

4: Configure Site Settings 

Squarespace allows you to configure various settings to optimize your website. This includes setting up SEO options, connecting your social media accounts and configuring your domain settings. If you don’t have a custom domain, you can purchase one directly through Squarespace or connect an existing one. 

5: Set Up an Online Store (if applicable) 

If you’re planning to sell products or services online, Squarespace provides user-friendly ecommerce capabilities. You can add products, set prices and configure payment options using integrated payment processors like PayPal. You can manage inventory, create discount codes and set up shipping options to streamline your online sales process. 

6: Launch Your Website!

Before launching, make sure to preview your site to ensure everything looks perfect and functions as you'd like. Once you’re happy, click the “Launch” button, and your website will go live!

What features does Squarespace offer?

Templates and Design 

At the heart of Squarespace is its expansive collection of templates. These templates are crafted by professional designers and are fully customizable, allowing you to tweak layouts, colors, fonts and images. Each template is responsive, helping to make sure your site looks great on any type of device, from desktops to mobile. 

Design Intelligence

Squarespace has Design Intelligence that uses the power of artificial intelligence to suggest and implement design elements that fit your specific needs and preferences. By analyzing your information, such as industry type, site goals and visual preferences, Design Intelligence efficiently curates a tailored design that aligns with your brand identity. This new algorithm-driven technology makes creating and improving a website easier and faster.

Content Management 

Squarespace's user-friendly content management system allows you to quickly add and update pages, blog posts, images and video assets. The platform supports various content types, including portfolios, galleries and product pages, making it a solid choice for a range of businesses and personal projects. 

Ecommerce Integration 

If you're looking to sell products or services online, Squarespace offers impressive ecommerce features. You can set up an online store, manage inventory, process payments and track shipping all within the platform.

Marketing Tools 

Squarespace includes built-in marketing tools to help you grow your audience and drive traffic to your site. These tools include email marketing, social media integration, SEO features, business services and analytics. With these resources at your disposal, you can create targeted campaigns, monitor performance and make data-driven decisions to improve your new site. 

How much does Squarespace usually cost?

You can sign up for a free trial of Squarespace for 14 days. After your two-week free trial, you can opt to pay monthly or save with an annual subscription. Right now, you can use our exclusive coupon code USATODAY10 at checkout to save 10% on any new Squarespace subscription.

  • Basic: $25 per month, billed monthly; $16 per month, billed annually. 
  • Core: $36 per month, billed monthly; $23 per month, billed annually.
  • Plus: $56 per month, billed monthly; $39 per month, billed annually.
  • Advanced: $139 per month, billed monthly; $99 per month, billed annually.

Sign up for Squarespace

Top tips for using Squarespace: 

  • Use Analytics: Squarespace has built-in analytics to track your website’s activity. Monitor these metrics regularly to understand your audience's behavior and make data-driven decisions to help improve your site's performance. 
  • Optimize for Mobile: Ensure your website is mobile-friendly, as a large portion of web traffic usually comes from mobile devices. Think about how often you look at different sites on your phone compared to sitting at your desktop. Squarespace templates are responsive by default, but it’s always good to double-check how your site looks on phones and tablets!
  • Regular Updates: Keep your website updated with fresh content to keep your visitors engaged and improve your SEO rankings. You can utilize the Squarespace analytics to measure success and performance to help you make strategic decisions about what pages need to be updated more often than others.

Prices were accurate at the time this article was published but may change over time.