📲 Viral TikTok finds: Shop an AI bed, nourishing bubble mask and more

Whenever the world feels like it's on fire, I bury myself even further into the digital world of TikTok—super healthy coping mechanism, I know! The platform is such a haven for shopping inspiration, whether it's a cute TikTok trend or a popular product that everyone can't stop talking about. I love that it offers a space for not only respite and creative relief, but also for cool product recommendations.

As such: This week, the app has been brimming with so many trending products. From an AI-powered Eight Sleep bed that's loved by tech's most prominent innovators to a Bella Hadid-approved aperitif that'll help you embrace Italian summer vibes—even if you're just curled up at home—there's truly something for everyone to shop.

To help guide you in the direction of your next favorite purchase, I've created a breakdown of this week's 5 most viral TikTok products, including explanations on why certain items are trending, what professional shoppers (like myself) really think about them and why they deserve a spot in your digital shopping cart. Keep reading to shop the TikTok-viral items below:

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Shop this week's most viral TikTok products

1. Simple swimwear

Forget skin-baring bikinis and cheeky thongs—this summer, it's all about the tankini and swimsuit dress. Many TikTok users have swapped their usual swimwear staples for more comfortable pieces that offer ample coverage—without skimping on style. Among the most viral: The Lands' End Tie Mini Dress Swimsuit.

My verdict? My personal style can best be described as a mix between grandma-chic and a fairy—it's tame, classic and generally errs on the side of conservative as opposed to anything skimpy. Naturally, I'm all for this era of more covered (and comfortable) swimwear, and the variety of cute options from Lands' End makes me feel like I'm finally getting some representation in the swim category—at long last!

2. The AI bed loved by tech leaders

When the world's top tech creators—not exactly a group associated with getting great sleep—all swear by one single mattress cover for improving their sleep quality, you can trust it's an effective product. Such is the case with the AI-powered Eight Sleep Pod 5 Ultra, which has received glowing endorsements from figures such as Bryan Johnson and Elon Musk

My verdict? While I'm deeply weary about anything regarding AI, I have to admit—Eight Sleep's Pod mattress covers are beyond impressive and so useful for tracking more detailed sleep metrics. I can see why they've become a coveted tool of the world's most influential and if you're willing to splurge a little extra money, can confirm the tech is well worth the high price.

3. Bella Hadid's summer-ready aperitifs

The flavors of summer come to life in this Kin Euphorics Non-Alcoholic Aperitif that's designed to lift your spirits, support your wellness goals and satiate your appetite for a quality aperitif. Kin Euphorics was created by supermodel Bella Hadid, and TikTok users have dubbed the drinks a "summer staple."

My verdict? Poolside aperitifs that'll give me a taste of the Italian coast—sans any lingering hangover? I'm already sold. Everyone say: Thank you, Bella Hadid!

4. I'm betting on bubbly skincare

I'm always looking to TikTok for more ways to innovate my skincare routine, and this P.Calm Holy Basil Bubble Mask is known for doing just that—plus it's one of the app's most popular beauty products at the moment. Don't be fooled by the mask's clay-like consistency; once activated with water, the formula will create fluffy, carbonated bubbles on your face, which will work to deeply cleanse pores.

My verdict? If this mask is half as effective as it is fascinating to look at in its peak-bubble form, it'll be a worthwhile buy.

5. Quite possibly the chicest litter box

Tired of cleaning your cat's litter box? Well with this quirky Self-Cleaning Litter Box, you can skip the pesky, even stinky chore and let this spaceship-like dome do all the heavy lifting (read: scooping) for you.

My verdict? This viral litter box is modern, tech-powered and designed to elevate in the best way—is this like the cat version of an Eight Sleep mattress? Perhaps. And hey, if you're splurging on a new lifestyle essential for yourself (à la the above Pod 5 Ultra), might as well treat your cat to something a little more sophisticated, too.

How do I determine the most viral TikTok products>

There are a couple factors I take into consideration when narrowing down the best TikTok products on any given week, including: Which product categories are trending on TikTok? Is there an organic discourse surrounding individual items? Are there product reviews from shoppers that can support the hype surrounding a popular TikTok product? Understanding the functionality of an item—beyond just its virality—is critical in assessing its value, and I ensure that any products recommended here are also backed by USA Today Shopping editors, shoppers and boast no lower than a 4.0 average rating.