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Amazon's Black Friday 2025 sale is on. Get dates, shop the best deals


Looking for the best Amazon Black Friday deals? Find top discounts, shopping tips and gift ideas here.

The countdown to Black Friday 2025 is on and Amazon is rolling out early deals to help you save big on holiday gifts before the shopping rush gets too crazy.

Whether you're shopping for techies, beauty lovers, home chefs or kids, Amazon’s Black Friday sale is shaping up to be one of the biggest shopping events of the year.

Black Friday 2025 officially lands on November 28, but Amazon is ahead of the curve, as per usual. The Amazon Black Friday sale is live as of 12:00am PT/3am ET Thursday, November 20.

From Vitamix blenders and smart TVs to Olaplex hair kits, Lego sets and Dyson tools, Amazon is offering deep discounts across every category—making it easier than ever to check off your gift list without breaking the bank.

When is Amazon's Black Friday sale?

Amazon's Black Friday 2025 sale is live on Thursday, November 20. We expect new deals to roll out throughout Cyber Week, with the best deals being unveiled on Black Friday proper before the discounts wind down at the end of Cyber Monday on December 1.

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What categories will be discounted during Amazon’s Black Friday sale?

Expect major savings on Amazon devices, electronics, beauty products, headphones, household essentials, toys and fashion.

Best early Black Friday deals to shop at Amazon now

Paste BN Shopping combed through the just-released live Amazon Black Friday deals ahead of the big sale on Thursday, November 20. Check them out here:

Meta Quest 3S 128GB VR Headset with Exclusive Gorilla Tag Bundle

Vitamix 5200 Blender, Professional-Grade Blender

Nespresso Vertuo Pop+ Coffee and Espresso Maker by De'Longhi

JBL Tune 510BT Bluetooth Headphones

Yankee Candle, Home Sweet Home Fall Scented Candle

Bose New QuietComfort Ultra Bluetooth Earbuds, 2nd Generation

EcoVacs Deebot X9 Pro Omni Robot Vacuum and Mop

Shark PowerDetect Cordless Stick Vacuum

TP-Link Tapo Matter Supported Smart Plug Mini

F1 25 - PlayStation 5

JBL Flip 7 - Portable Waterproof and Drop-Proof Speaker

SwissGear 1900 ScanSmart 17-Inch Laptop Backpack

Graco 4Ever DLX 4-in-1 Car Seat

Does Amazon use AI to personalize Black Friday deals? 

Yes! Amazon offers AI-powered shopping tools like Rufus and Help Me Decide to recommend the best deals based on your shopping history and preferences.

Do I need to be a Prime member to access Amazon Black Friday deals?

While most Black Friday deals will be available to all shoppers, Prime members will get access to select Prime-exclusive deals and enjoy faster, free shipping and other year-round perks.

How much does it cost to become a Prime member?

You can sign up for a one-week trial of Amazon Prime for just $1.99 or explore discounted memberships for young adults and qualifying government aid recipients.

Paste BN Shopping will be covering all the best Black Friday deals, holiday gifts and more so be sure to sign up for text alerts, follow us on TikTok, check us out on Flipboard, sign up for our newsletter and follow us on Instagram to stay updated!

Shop early Amazon Black Friday deals