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It's time for the Apple Watch


SAN FRANCISCO - We've been covering the Apple Watch since it was first announced in September, at the event that also launched the iPhone 6 and 6 Plus, and Apple Pay.

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Apple Watch ready for its closeup
After months of hype, the Apple Watch is almost ready for launch. Jefferson Graham reports.
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So as Apple prepares to have a more in-depth unveiling of the watch Monday, we decided to pull much of our Apple Watch coverage into one place.

Here's what we know: the smartwatch from Apple will go on sale in April, with three editions starting at $350. The second-tied "Sport" edition is expected to sell for $500 or so, while the top of the line, 18-karat gold edition could sport anywhere from $5,000 to $10,000. This is Apple's first new product category since 2010's iPad, and the watches are expected to sell between 10 million and 20 million units in the first year.

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Big sales expected for Apple smartwatch
Analysts expect big first year sales for the Apple Watch, which is being released in April. Jefferson Graham reports on #TalkingTech.
Sean Fujiwara

Apple consumers know that every year, the company says it's new version of a product is lighter, smaller, faster and just way better than the year before. That's not how watches are sold. They are supposed to last a lifetime. How will consumers feel about buying a watch with a limited shelf life?

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Ready to upgrade your watch?
Consumers know a watch will last for years. How will they about buying a watch from a company that conditions consumers to ditch the old for new every two years? Jefferson Graham asks consumers about the Apple Watch on TalkingTech.
Video by Sean Fujiwara

The Apple Watch is projected to become the biggest seller in the growing wearables category. We explore the other options to date--including the Fitbit, Jawbone and smartwatches from Samsung, LG and Pebble in this video.

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Apple Watch projected to be biggest wearable hit ever
The Apple Watch is projected to be biggest wearable hit ever. Jefferson Graham reports for Paste BN Talking Tech.
Video by Sean Fujiwara

But seriously, $5,000 to $10,000 is a lot of money to spend for a digital watch. How do consumers feel about shelling out that kind of cash? We went out and asked them.

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Would you pay $10,000 for a gold Apple Watch?
Apple has yet to announce a price for the gold edition of the Apple Watch when it goes on sale in April, but online guessing games have topped $10,000. How much would you for the gold Apple Watch? Jefferson Graham asks consumers.
Video by Sean Fujiwara

My first reaction to the Apple Watch, when it was announced in September? Here goes:

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Apple Watch 'not as exciting' as new iPhone 6
Apple unveiled its Apple Watch and two new iPhone 6 models Tuesday. Paste BN's Jefferson Graham explains why the new iPhone is more exciting than the much anticipated Apple Watch.
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Beyond video and audio, check out Marco della Cava's piece on trying to win back the wrist with a digital twist.

Our resident contrarian Matt Krantz will tell you that investing in Apple for the watch is a bad idea.

And Nick Vivian weighs in with a look at how travel apps might look at the Apple Watch.

Stick with Paste BN for the latest coverage of the Apple Watch. The event begins at 1 p.m. ET Monday, and we'll be there in force. Stay here for the latest, and watch Twitter and Facebook for our frequent updates.

What's it like to cover an Apple Event? Our Jon Swartz tells all in this audio chat with Laura Mandaro.

Follow the Paste BN tech team on Twitter: Jefferson Graham, Ed Baig, Marco della Cava, Jessica Guynn, Jon Swartz and Brett Molina.