Horror has a new name in Las Vegas. What we know about Universal's plans for the city.
Horror is getting a new home in Las Vegas.
Early this year, Universal announced plans to open a year-round horror experience in the Entertainment Capital of the World.
On Tuesday, Universal Destinations & Experiences revealed the name: Universal Horror Unleashed.
It will be the company's first permanent horror experience outside its theme parks, which host Universal's highly popular Halloween Horror Nights each fall.
“Universal Horror Unleashed is another way we are using our unique style of horror storytelling to engage fans of this genre,” Page Thompson, president of New Ventures for Universal Destinations & Experiences, said in a statement. "We look forward to bringing frightful fun to Las Vegas year-round.”
The immersive entertainment space will anchor a newly expanded area of the city's AREA15 entertainment district.
While the location will be permanent, guests can expect continuously updated horror experiences, seasonal events, and themed dining and "one-of-a-kind merchandise."
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